What are sender signatures?

Newsberry uses Sender Signatures as the Name and Email that each campaign is sent from. Sender Signatures can be used across all lists and used across any campaign. In order to send a campaign in Newsberry, you must first setup a Sender Signature.

To create a sender signature, click on the Account tab, then click on Sender signatures.

1. Add a new Sender Signature


Click on the Add Sender Signature button. The next page will ask you to fill out some basic information such as name, email, and reply-to email. This will be the name and email that users see when a campaign is sent. The reply-to field is usually the same as the email, but can be changed if needed.




2. Confirm Sender Signature


Each sender signature must be confirmed to verify that the email is a working and valid address. After you have created the sender signature, check your email at the address that was entered in the form. You will receive an email with a link to confirm the address. Once this link is clicked, the Sender Signature may be used for your campaigns.


3. Advanced Settings: Email Authentication


After submitting the form for a new sender signature, or editing a Sender Signature, you will notice some information about SPF Records (SenderID) and DomainKeys. For the average user, this may be difficult to understand, but it could improve your email delivery to the top ISPs (AOL, Hotmail, Yahoo, etc) dramatically.

Newsberry has built-in capabilities for email authentication. By following these instructions, your emails will follow industry standard guidelines to help improve delivery and results. DomainKeys and SPF can only be setup on domains that you own, not free ISP emails such as Gmail, AOL, or Yahoo. We recommend that you provide your technical administrator with the information about setting up DomainKeys or SPF.

After everything is setup, Newsberry will automatically check each day to see if your DomainKeys and SPF can be verified. Once they are, you will see a check mark in the column. You can also verify the records manually by clicking on the verify button for each column.